Constant Sum (aka Points Allocation) is a survey question where respondents allocate a budget of points amongst a set of options according to their personal preferences. Here’s an example of a Points Allocation question…

Points Allocation (aka Constant Sum) is a survey question where respondents allocate a budget of points amongst a set of options according to their personal preferences. Here’s an example of a Points Allocation question…

4 online methods and 3 offline methods you can use to run robust ranking exercises during focus group studies, including research design principles, real examples, screenshots from online tools, pros and cons for each ranking type, and more.

The 5 best and 4 worst tools that book clubs can use to ask members to vote for the books they want to read next. Includes example screenshots, links to useful guides, and strong opinions on which tools you should avoid!

MaxDiff measures the priorities of a group of people by letting them choose the best and worst option from a set of statements using choice-based voting, mathematics and online surveys.